REALITY CHECK 2023
Havas Media Group’s 2023 Reality Check report focuses on today’s consumers who are more empowered than ever, and how ‘trends’ are quickly becoming realities that strategists and marketers must embrace in order to succeed in an increasingly complex world. Seema Patel, Global Managing Director, Mx Intelligence and Anna Sanmiguel, Global Intelligence Director tell Dare! more
GEN Z. NOT DAZED. NOT CONFUSED.
Lizzie Nolan, EVP Strategy and Intelligence, Havas Media Group, and Lindsey Partos, Strategy & Editorial Director, HMG, recently released a White Paper to help us understand our world’s newest players.
RED SKY PREDICTIONS 2023
In January, Red Havas released its ten predictions for communicators on the cutting edge.
2023 TRENDS: REALITIES EDGE
Havas Mango’s 2023 trends report explores themes that impact the future of the wellness industry such as the concept of identity, nourishment, self-exploration, relationships, and mental health.
LIVING IN THE ANIMAL KINGDOM
For the final Prosumer Report of 2022, we looked to explore the relationship that people have with animals and nature.
THE NEW POWER OF COMMUNITIES￼
Havas Group surveyed 14,594 men and women aged 18 and older in 30 markets. The goal of this study and report was to better understand consumer attitudes toward the growing
CUTTING THROUGH THE CLUTTER
Red Havas’s Vice President of Content Ellen Mallernee Barnes wrote a white paper that examines the art of writing.
METAVERSE: THE AGE OF EXPERIENCE
Our latest Prosumer study aims to better understand consumer attitudes toward fully immersive digital experiences and the implications for brands.
WHEN WOMEN ADVANCE, WE ALL ADVANCE
Read the latest Prosumer report from Havas conducted for the International Day for Women’s Rights.
TRACKING PHARMA’S FUTURE
Havas Lynx recently released a report outlining the pharmaceutical media landscape and how these changes influence the market in 2022 and beyond.
CHANGING THE TIDES OF CONSUMER EXPECTATION
Havas Media Group’s New Rules for Consumer Engagement 2022 Outlook report analyses trends to help us engage with consumers today and in the future.
TOUCHING THE SKY
Red Havas released its “Red Sky” Predictions about the future of comms this February.