GENERATION COVID

Our latest Prosumer Report, “Generation COVID’, looks at how the global pandemic has deprived youth of the essential elements to enter adulthood.

THE FUTURE OF E-COMMERCE

Our newest Prosumer Report, ‘The Future of E-commerce’, examines the future of the e-commerce experience as it continues to grow and evolve.

TECH FORWARD

Sébastien Houdusse, Chief Strategy Officer at BETC, talks about our newest Prosumer Report, Tech Forward.

THE AGE OF CYNICISM

The latest edition of Havas Group’s Meaningful Brands survey finds that global consumers are casting a cynical eye.

HEALTH AND HYGIENE IN THE POST-COVID-19 ERA

Our newest Prosumer Report, ‘Health and Hygiene in the Post-COVID-19 Era,’ investigates reactions to the current global health crisis.

SXSW 2021 LEARNINGS

Media and Creative ambassadors from across Havas North America share their key takeaways from SXSW Online 2021.

THE CX FACTOR

Sébastien Houdusse, Chief Strategy Officer at BETC, shares the latest X INDEX’s key findings and explains how they differentiate Havas from our competitors.

FUTURE OF AGING

In our newest Prosumer study, we analyse this moment of change, when boomers are beginning to struggle with remaining “forever young,” and millennials desire power.

BEYOND COVID PART II

How the pandemic has shifted consumer attitudes and what can be seen as the tipping point for many countries.

SPORTS FORWARD

Sports are no longer simply a pastime or way to see whether an individual or team can outplay/outrun/outlast the competition. They are far more fundamental than that.

BEYOND COVID-19

Sparked by the pandemic, our prosumer team fielded a separate study to determine the ways in which COVID-19 has impacted the mindsets of consumers.

REACT: MOVING BEYOND AWARENESS TO ACTION

Consumers support brands and companies pushing for radical change.