behind the
work

KEEPING THE PASSION ALIVE

Braitner Moreira, Sports Marketing Specialist at Havas SE Italy, tells Dare! about the agency’s long-term partnership with BKT Tires and how they executed their latest award-winning sponsorship campaign.

FORCED TO FLEE

Mark Campbell, Global Head of Content at Red Havas, tells Dare! about 7-part podcast series, “Forced to Flee”, created in partnership with the UN Refugee Agency.

BLAZING A TRAIL

Anne-Laure Brunner, Managing Director at BETC Paris, tells us about the Blazers for Trailblazers, a new programme for clothing brand ba&sh.

BE RESPONSIBLE, DRINK MORE

Aline Bouchez, Strategic Planner at Buzzman, tells Dare! about the agency’s involvement with prevention campaign “Drink More”, which encourages young people to drink responsibly when they party.

SKIP THE RINSE

Kelsey Steele, Group Strategy Director at Havas New York, shares how Finish teamed up with National Geographic and The Nature Conservancy to ask America to Skip the Rinse.

LONG LIVE THE LOCAL

Greg Ormrod and Thomas Worthington, Creatives at Havas London, explore a new campaign for Britain’s Beer Alliance which celebrates the important role local pubs play in culture and community.

MEANING, APPEARANCES, AND EXPERIENCES

Martin Piot, Vice President of W, and Alexandre Revert, New Brand Identity Project Director at PEUGEOT, explore the creative behind the agency’s identity rebrand for the French car company.

MAKING A SPLASH

A powerful new campaign by Havas Middle East for adidas strives for inclusivity in sports and celebrates a wider equity movement for the brand.

CANNES 2021: AWARDS RECAP

The Cannes Lions festival is all wrapped up and our agencies took home a total of 38 Lions across 17 categories.

OUR GRAND PRIX STARS

BETC is beaming after an incredible week at the festival, which has culminated in a Lions Grand Prix win for its film ‘Crocodile Inside’ for Lacoste.

CANNES 2021: DAY 5 AWARDS

BETC wins Grand Prix in the film category on the final day of Cannes Lions!

COLLABORATION WINS SILVER

The party is just getting started in Havas Geneva, as the team celebrates a Silver Lion for Creative Data in recognition of their work with CANAL+.