Behind The Work

CANNES 2021: AWARDS RECAP

Communications Project Manager
13 AGENCIES. 38 LIONS. 1 GRAND PRIX. 5 GOLD. 9 SILVER. 23 BRONZE.

The Cannes Lions festival is all wrapped up and what a festival it was for the Havas Group! This year our agencies took home a total of 38 Lions across 17 categories.

Our creative stars BETC were the most awarded agency across the Group and will take 15 Lions away from the digital festival, including the Grand Prix in the film category. Havas Creative was awarded 11 Lions throughout the week-long festival, while Arnold celebrated 7 Lion wins.

As the festival drew to a close on Friday, our Group’s most celebrated work at Cannes was BETC’s emotive campaign ‘Crocodile Inside’ for Lacoste, which took home five Lions at the festival, including a Grand Prix honour for Film on Friday. Arnold’s work in Vietnam and Zimbabwe with the Red Cross was also heavily recognised at the festival with 5 Lions, including two Gold Lions, while Havas London’s ‘Black Plaque Project’ for Nubian Jak Community Trust is the recipient of 3 Lions, including a Gold for Design. Havas Group’s meaningful centre saw our work excel at a festival where winning campaigns leaned towards purpose more than ever before.

Congratulations to all our winners! #HavasProud

You can watch all our winning work by clicking on the links below:

FILM
GRAND PRIX: BETC / Lacoste / Crocodile Inside
BRONZE: BETC / CANAL+ / The Shoot

OUTDOOR
GOLD: Arnold Boston / Red Cross / Zimbabwe + Vietnam
BRONZE: BETC Paris / Lacoste / Crocodile Free
BRONZE: BETC Paris / Droit de Regard / The Eye Opening Test
BRONZE: Havas Düsseldorf / Deutsche Umwelthilfe / Climate Conference

DESIGN
GOLD: Havas London / Nubian Jak Community Trust / Black Plaque Project
BRONZE: Havas London / Nubian Jak Community Trust / Black Plaque Project

ENTERTAINMENT
GOLD: Havas Sports & Entertainment France / Association L’Enfant Bleu / Undercover Avatar
BRONZE: BETC/Havas Sao Paulo / Hershey / HerShe 2021

FILM CRAFT
GOLD: ICONOCLAST (Idea Creation: BETC) / Lacoste / Crocodile Inside
2 x SILVER: ICONOCLAST (Idea Creation: BETC) / Lacoste / Crocodile Inside
BRONZE: ICONOCLAST (Idea Creation: BETC) / Lacoste / Crocodile Inside

INDUSTRY CRAFT
GOLD: Arnold Boston / Red Cross / Zimbabwe
SILVER: Arnold Boston / Red Cross / Vietnam
BRONZE: Arnold Boston / Red Cross / Zimbabwe + Vietnam
BRONZE: BETC/Havas Sao Paulo / Hershey / HerShe

MEDIA
SILVER: Rosa Paris / Innocence En Danger / Just A Wall
BRONZE: BETC / Auberge Des Migrants / Migrants On Amazon
BRONZE: BETC / Lacoste / Crocodile Free
BRONZE: Havas Sports & Entertainment France / Association L’enfant Bleu / Undercover Avatar

DIRECT
SILVER: Arnold Boston / The Aspen Institute / Don’t Retire, Kid
BRONZE: BETC / Droit De Regard / The Eye Opening Test
BRONZE: BETC / Lacoste / Give For Good
BRONZE: Arnold Boston / The Aspen Institute / Don’t Retire, Kid

CREATIVE DATA 
SILVER: Havas Geneva / CANAL+ / Waiting Wins

CREATIVE STRATEGY 
SILVER: Havas Lisbon / APCL / Filled By Palsy

PHARMA
SILVER: Havas Health & You Sao Paulo / IDVerse / IDVerse

HEALTH & WELLNESS
BRONZE: Rosa Paris / Innocence en Danger / Just a Wall

PRINT AND PUBLISHING
BRONZE: Hoy Argentina / Noticias de la Comarca/Sesocio/Fundacion  Bomberos de Argentinas / Fireproof Newspaper

PR
2 x BRONZE: BETC / Auberge Des Migrants / Migrants On Amazon

SOCIAL & INFLUENCER
BRONZE: Host/Havas / Air New Zealand / Bring on Winter

CREATIVE eCOMMERCE
BRONZE: BETC / Auberge des Migrants / Migrants on Amazon 

BRAND EXPERIENCE & ACTIVATION
BRONZE: Havas London / Nubian Jak Community Trust / The Black Plaque Project
BRONZE: Havas Turkey / Reckitt – Finish / Water Index

We do not have client permission to disclose details of one of our Silver Lion wins

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